Global Corporate Survey 2021: Asset Management Service Providers Brands Recognition
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Executive Summary
This report helps strategy executives, chief marketing officers and business development directors at asset management service providers understand the strength of their brand, in terms of preference and brand awareness, from the perspective of 256 customers across 13 regions and 14 industries. The operations, maintenance, engineering and process safety executives we interviewed represented firms of various sizes, with 95% of them having revenues greater than $1 billion. Firms included in the survey were weighted towards industries associated with higher industrial risk. Verdantix found that IBM and Infosys, along with Capgemini, led among the 18 vendors in brand preference, while IBM, Capgemini and Accenture were the top three vendors for brand awareness.
Table of contents
Corporate Perception Of Asset Management Service ProvidersMulti-Region And Industry Survey Delivers Granular Insight
IT And Technology Service Providers Rank Highest For Brand Preference
Design and Engineering Consultancies Steadily Rise Up The Brand Awareness Rankings
Table of figures
Figure 1. Asset Management Service Providers: Brand Preference Ranking 2021Figure 2. Asset Management Service Providers: Brand Awareness Ranking 2021
Organisations mentioned
Accenture, Advisian Digital, Advoco, AECOM, Arcadis, Capgemini, Deloitte, DuPont Sustainable Solutions (DSS), Electro 80, ERM, EY, Frostbyte Consulting, Golder, Hexagon, Hitachi Consulting, IBM, Infor, Infosys, Jacobs, McKinsey, Mott MacDonald, PA Consulting, T.A. Cook, Tata Consultancy Services, Wipro, WSPAbout the authors
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