Since 2023, CxO interest in the application of AI to business processes and operations has skyrocketed, with many CIOs and functional leaders now striving to articulate their vision for AI adoption. Despite the enthusiasm, the thousands of GenAI pilot projects have produced mixed results, highlighting the growing challenges in realizing AI's full potential.

Drawing on over 15 years of research into the value of innovative technologies, this webinar provides an overview of the recent developments in AI infrastructure, outlines the role of GenAI in digital strategies, and explores the extent to which this tech will reshape future business landscapes.

Watch to discover:

• How AI tech innovation is—and is not —reshaping digital strategies
• The five levels of AI project sophistication, and how this categorization can support investment decisions and de-risk projects
• The latest AI market trends to help enterprise software buyers, suppliers and digital consultants to align with success drivers