Atonix Digital Raises Its Profile In The APM Software Market

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Executive Summary

This report forms one in a series covering the asset performance management software market, which is gaining traction as a technology category. One of the more intriguing startups offering new technology in this space is Atonix Digital. The firm was spun out from venerable 104-year-old engineering concern Black & Veatch in January 2018 to market the ASSET360 data analytics platform, which Black & Veatch launched in 2012 after building custom software for its power and water clients for more than 20 years. Atonix Digital has added more than 20 new customers of its own in just a little more than a year of operation. Power generation is Atonix Digital’s biggest strength and where most of its customers are, though it’s also targeting other industries with complex, distributed assets such as municipal water authorities, wastewater treatment plants, industrial power and processes, transmission and distribution utilities, and oil and gas.

Table of contents

Atonix Digital Gains Traction After Spinout from Black & Veatch
Atonix Digital Supports Complex Infrastructure Firms Throughout the APM Life Cycle
Atonix Digital Should Be On The APM Software Shortlist Of Firms With Power Generation And Water Treatment Assets 

About the authors

Dennis Callaghan

Principal Analyst

Dennis is a Principal Analyst at Verdantix, contributing to both the Operational Excellence and Smart Buildings practices. His current research agenda focuses on covering asset performance management technologies across both industrial and smart buildings use cases, including Internet of Things monitoring and data analysis. Dennis has over 10 years’ experience in industry research and strategy. He previously worked at 451 Research, where he led that firm’s coverage of application performance management and IT service and asset management technologies. He has written about technology as a journalist, industry analyst or marketer for more than 20 years. Dennis holds a BA in journalism from Duquesne University.

David Metcalfe


David is the CEO of Verdantix and co-founded the firm in 2008. Based on his 20 years of experience in technology strategy and research roles he provides guidance on digital strategies to C-level executives at technology providers, partners at private equity firms and function heads at large corporations. His current focus is on helping clients understand their market opportunity tied to ESG investment trends and their impact on corporate sustainability strategies. During his 12 years running Verdantix – including 4 leading the New York office – he has helped dozens of clients grow their businesses through fund raising, acquisitions and international growth. David was previously SVP Research at Forrester and Head of Analysis & Forecasting at BT. He holds a PhD from Cambridge University and also worked as a Research Associate at the Harvard Business School.

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