How To Build Industrial Agility Into Your Product And Marketing Strategy
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Industrial agility is emerging as a critical priority for industrial organizations as they navigate increasing levels of operational disruption. As a result, technology buyers are placing greater value on solutions that help them improve responsiveness and agility.
Drawing on insights from our Industrial Agility research and Industrial Asset Management Council, this webinar will explore what this shift means for industrial software vendors and service providers. We'll examine how buyer expectations are evolving, why industrial agility is becoming an increasingly important consideration in technology purchasing decisions, and how vendors can apply these insights to shape product strategy, portfolio development, and market positioning.
What you'll learn
- What industrial agility means to technology buyers and why it is becoming a key factor in technology purchasing decisions.
- How to evaluate your product portfolio's ability to deliver industrial agility using a practical maturity framework.
- How to apply industrial agility insights to identify new opportunities and strengthen product and marketing strategies.
About the authors

Josh Graessle
Senior Manager
Josh is a Senior Manager at Verdantix, covering industrial transformation, with a focus on manufacturing operations management, industrial design and engineering, and asset ma...
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Stuart Neumann
SVP, Advisory Services
Stuart is SVP Advisory Services at Verdantix, leading the global delivery of strategic consulting for C-Level executives. He supports corporates, technology vendors and invest...
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