m-risk Wins Early Adopters In The Latin American EHS Software Market
Isabel Velasco
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Executive Summary
Founded in 2011, m-risk is a 20-employee EHS software provider headquartered in Santiago, Chile. During the last six years, m-risk has developed a software platform for risk, EHS and sustainability management called m-risk Platform. Due to the relative immaturity of the Latin American market, SAP is m-risk’s only serious competitor and m-risk has won business from early adopters. m-risk succeeds in the Latin American market by meeting unique local needs, such as enhancing community engagement, guaranteeing data migration support from spreadsheets, and offering risk management tools for natural disasters. EHS software vendors headquartered in Europe and North America who seek to expand into Latin America need to tread carefully as there are unique local requirements that must be met to achieve commercial success. Partnering with or acquiring local providers is the best approach to accelerate and de-risk market entry.m-risk Delivers Functionality That Is Critical For Success In The Latin American Market
Latin American Market Entry Strategies Must Be Informed By Unique Local Needs
About the Author
Isabel Velasco
Industry Analyst
Isabel is an Industry Analyst in the Verdantix EHS practice. Her current agenda focuses on research on all applications of EHS Software, and digital technologies used for EHS ...
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