Case Study

Investment support For Supply Chain Sustainability Software Firm

Challenge

Our client, a supply chain traceability software firm, was looking to secure external investment to fuel their ongoing product development and expansion efforts. To strengthen their investment proposition, they engaged Verdantix to conduct a market analysis project. The objective was to gain insights and validation of the market opportunity, which could be presented to potential investors.


Solution

For this project we leveraged existing Verdantix insights and additional primary research to produce a customized market size and forecast and TAM analysis segmented by industry and region. As part of this project, we also conducted an analysis of the current regulatory landscape and explored how potential future scenarios could impact the forecasted growth trajectory. The project deliverable highlighted adjacent markets the firm should consider moving into as well as an overview of the key competitors they would come up against in these markets.

Alongside this, our team conducted a thorough buyer analysis. Leveraging our extensive network of sustainability practitioners, we interviewed potential buyers of supply chain sustainability software within the firms’ key industries to gain an in-depth understanding of their priorities and investment plans.


Outcome

Following the project our client successfully secured a funding round of $24 million.

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