HqO Acquires Leesman To Marry Its Tenant Management Software With Data-Rich Workplace Experience Insights

HqO Acquires Leesman To Marry Its Tenant Management Software With Data-Rich Workplace Experience Insights

On June 14, 2022, HqO, a tenant management software platform that targets property managers of commercial buildings, announced its acquisition of Leesman, a research firm dedicated to measuring and reporting on employee experience metrics. This follows HqO’s 2021 acquisition of Office App, a European tenant and employee engagement software platform that targets office users. HqO is currently active in more than 250 million square feet in 25 countries, with example customers including J.P. Morgan, Dell, JLL, Jamestown, Grosvenor and Gecina. According to HqO, Leesman will continue to operate as an independent entity following this acquisition. Leesman has enabled over 6,400 organizations in more than 100 countries to capture employee sentiment on their work environments. It also offers services to benchmark a client’s performance against a global dataset. 

This acquisition is a marriage of digital tools for tenant retention and consulting services that deliver valuable insights on the alignment of workplace management policies to occupant needs. It will give HqO customers access to Leesman’s wealth of survey data, on what employees like, dislike and want more of in their offices. Naturally, HqO will position its product to these clients as a remedy to the deltas in their own workplaces that Leesman data may reveal. Some of the key use cases solutions like HqO’s can remedy in the workplace include improving communication with tenants, monetizing on-site services, providing self-service access to payment interfaces, better controlling tenant access and monitoring tenant use of space and services.

This acquisition is also the latest in the ongoing battle amongst software vendors to build out the most comprehensive tenant experience platform, with notable players in this sphere including Equiem and VTS (with its acquisition of Lane and Rise Buildings). Managing commercial properties and the workplaces within them are becoming more complex because of dispersed, hybrid working patterns. As such, property managers are on the look out for solutions that help them make their spaces and services as attractive as possible (see figure below). HqO is positioning itself strongly to meet help such buyers prevent their properties from failing to meet ever higher tenant expectations.
To find out more about this dynamic market, sign up to our upcoming webinar Verdantix Market Size And Forecast: Space And Workplace Management Software 2021-2027, to learn the drivers fuelling market growth that will help software vendors and investors position themselves for success.