For Technology Suppliers
We help technology suppliers better understand their positioning in the markets they operate in. Our advisory capabilities cover a broad spectrum of client engagements which draw on our research skill set, databases and proven project management expertise. Greater insights into the developing needs and priorities of your clients and prospects to validate your business decisions and put you on the radar. Verdantix independent research and guidance will enable you to create the most impactful strategies to strengthen your competitive positioning and brand awareness amongst target buyers.
Market Strategy
One of the biggest challenges faced by marketing and C-level executives is establishing successful positioning for products and services in the context of a shifting landscape of customer needs and competitive challenges. We have the research assets and consulting expertise to develop, refine and optimize your market strategy
Acquisition Scan
Since 2009, Verdantix has been called on by investors and C-level executives to support acquisition and sale activities. Our expertise in , go-to-market strategy development, acquisition scanning. Our team of experts have been analyzing and product benchmarking for more than 10 years. We're trusted to deliver impartial, evidence-based assessments of firms to aid in the acquisition scanning stage.
Commercial Due Diligence
Our established subject matter expertise, supplier databases, independent research brand and executive relationships enable us to undertake confidential engagements that span from generating long lists of targets, to completing under the radar pre-due diligence interviews as well as full blown due diligence engagements.
Thought Leadership
The methodology for each study is created uniquely for each client based on your specific requirements for brand building, media coverage and lead generation. Examples include large-scale surveys to drive media coverage and provide conference speech content, validation of business benefit claims through detailed analysis and creation of unique self-assessment web apps to attract customers to share data and generate web leads.
Voice of the Customer
Understanding the requirements and priorities of your customers and prospects is essential to the ongoing success of your business. As a research and consulting firm, Verdantix has more than a decade of experience running customer interview studies with panels as small as 20 up to 400 person studies. As a highly specialized research and consulting firm, we bring industry expertise to our interviewing capability ensuring we craft highly effective customer question sets and can leverage our relationships to speed the delivery of the project.
