What Real Estate Technology Solutions Have Disruption Potential?
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Executive Summary
Technology vendors across the real estate and building management market must continuously keep an eye on emerging technologies to determine whether they are on a disruptive path. Armed with that knowledge, vendors can define their strategic response - whether that is improving their existing solutions or acquiring a new capability. This report provides technology executives across the smart building market with a framework they can use to assess a technology’s disruption potential. Executives should use the results of such assessments to inform their product investment and business strategies. The report applies this framework to 12 propositions across the real estate, facilities and workplace sectors to demonstrate how the tool can be applied.
Table of contents
What Real Estate Technology Solutions Have Disruption Potential?Disruptive Innovations Grow From Low-Value Market Segments To The Mainstream, Pushing Out Traditional Technologies
Introducing The Disruptive Technology Detection Framework
Real Estate Market Segments With Complex Processes And Multi Intermediaries Are Ripe For Disruption
Table of figures
Figure 1. The Framework Analyses Technologies Across Four CriteriaFigure 2-1. Technology Disruptive Framework Applied To 12 Real Estate Propositions (1/3)
Figure 2-2. Technology Disruptive Framework Applied To 12 Real Estate Propositions (2/3)
Figure 2-3. Technology Disruptive Framework Applied To 12 Real Estate Propositions (3/3)
Figure 3. Disruptive Propositions Compete With And Replace Incumbent Solutions
Organisations mentioned
Aimteq, Casper, Facebook, Google, HSBC, Hubble, IBM, KPMG, Microsoft, Mitie, Netflix, Oscar Health, Puma, Rentberry, Salesforce, Schneider Electric, Skype, Tesla, t-mac, Uber, WEMS, West Hertfordshire Hospitals NHS Trust, WeWork, WikipediaAbout the authors
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