Market Insight: Understanding The Rapidly Evolving Landscape Of Generative AI

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Executive Summary

Generative AI, an emerging and rapidly advancing field within artificial intelligence, is revolutionizing industries by enabling content generation, automating tasks and facilitating sophisticated data analysis. Although it offers numerous benefits, adopters and developers of generative AI models must overcome challenges – such as ensuring data quality, mitigating biases and improving interpretability. There is a growing appetite for integrating generative AI into operations, and this report aims to provide decision-makers with a comprehensive understanding of the field. The study takes a deep dive into different architectures of generative AI, examining the benefits and limitations that come with them. Lastly, the report evaluates trends that will shape the future of generative AI.
Understanding generative AI
Different generative AI architectures serve distinct purposes
Generative AI transforms workflows but poses risks if limitations are overlooked
Generative AI enhances task automation capabilities
Adopters should be aware of the limitations of generative AI
The future of generative AI is open-source
Figure 1. Benefits of generative AI 
Figure 2. Limitations of generative AI

About the Authors

Henry Kirkman

Henry Kirkman

Industry Analyst

Henry is an Industry Analyst at Verdantix. His current research agenda focuses on quality management, field service management and industrial applications of AI, including Gen...

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Malavika Tohani

Malavika Tohani

Research Director

Malavika is a Research Director at Verdantix, guiding research that explores how digital technologies and services are reshaping industrial operations to become safer, more ef...

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