Growing Mental Health App Market Presents Opportunities For EHS Software Providers
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Executive Summary
The ramifications for firms that fail to adequately manage the mental health of their employees are great. According to the World Health Organization (WHO), the global economy loses about $1 trillion per year in productivity due to depression and anxiety. The COVID-19 crisis has amplified the increasing long-term focus on wellbeing solutions, with remote working necessitating the use of technology-based solutions to manage mental health. This report aims to provide software executives and specifically, strategy and product managers at EHS software firms, with insight into how the nascent mental health and wellness app market landscape is developing. The report discusses practical considerations and strategic recommendations to enable EHS software providers to capture a slice of this growing market.Demand For Mental Health And Wellbeing Technology Solutions Is Accelerating
The Market For App-Based Mental Health Solutions Is Heating Up
EHS Software Providers Should Leverage Their Unique Positioning To Capture Part Of The Mental Health App Market
Figure 2. Occupational Health, Mental Health And Wellbeing Software Usage
Figure 3. Mental Wellness App Differentiators
About the Authors
Bill Pennington
VP Research
Bill is VP Research at Verdantix, where he leads analysis on the evolving and interconnected landscapes of EHS, quality, AI and enterprise risk management. His research helps ...
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Rodolphe d’Arjuzon
Chief Product Officer and Co-Founder
Rodolphe co-founded Verdantix in 2008. As Chief Product Officer, he leads the firm’s research strategy and intellectual agenda. With over 20 years of experience in techn...
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Chris Sayers
Senior Manager
Chris is a Senior Manager at Verdantix. His current research agenda targets enterprise AI integration and adoption, AI market trends and agentic AI. Chris joined Verdantix in ...
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