Global Corporate Survey 2023: Climate Risk Digital Solutions Brands Recognition
Alice Saunders
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Executive Summary
This report is designed to help strategy executives, chief marketing officers and business development directors at firms offering climate risk digital solutions understand the relative strength of their brands, in terms of preference and awareness, from the perspective of 350 corporate customers across 37 countries and 15 industries. The brand assessment study was conducted as part of the Verdantix 2023 global corporate net zero and climate risk survey. This ran from November 2022 to January 2023, and took the form of telephone interviews with executives with responsibility for corporate-wide net zero and climate risk management activities.
Global Investment Services Firms Have The Highest Levels Of Brand Preference
Four Global Conglomerates Lead The Way In Brand Awareness
Climate Risk Digital Solutions Providers Should Build Out Capabilities In Three Key Areas To Improve Brand Perception
Figure 2. The Four Largest Firms In The Survey Benefit From High Global Awareness
Figure 3. Customers Look For Climate Scenario Modelling Functionality In Climate Risk Digital Solutions
About the Authors
Alice Saunders
Industry Analyst
Alice is an Industry Analyst in the Verdantix Net Zero & Climate Risk practice. Her current research agenda focuses on climate risk solutions and biodiversity. Alice holds...
Ryan Skinner
Research Director
Ryan is a Research Director at Verdantix, where he leads a team of analysts delivering research, data and advisory services that help clients navigate the fast-evolving landsc...
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