Market Perception Trends: Operational Risk Management Software Providers 2024
Hugo Fuller
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Executive Summary
This report helps strategy executives, chief marketing officers and business development directors at operational risk management (ORM) software suppliers understand their brand awareness and perception among corporate customers across 14 economic regions and 19 industries. Of the 304 managers interviewed by Verdantix – working across operations, process safety, maintenance, engineering, reliability and IT – 77% represented firms with revenues greater than $1 billion. Verdantix found that Sphera led the 14 ORM software suppliers in terms of brand perception, while Enablon was the frontrunner for brand awareness.Global cross-industry survey delivers granular insight
Integrated safety, risk and sustainability software suppliers top brand perception
EHSQ software incumbents lead ORM software brand awareness
ORM software suppliers can bolster brand recognition through three marketing approaches
Figure 2. Operational risk management software providers: brand awareness ranking 2024
About the Authors
Hugo Fuller
Senior Analyst
Hugo is a Senior Analyst in the Verdantix Industrial Transformation practice. His current research agenda explores the technologies within the industrial asset management soft...
Malavika Tohani
Research Director
Malavika is a Research Director at Verdantix, guiding research that explores how digital technologies and services are reshaping industrial operations to become safer, more ef...
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